Exploring SAP Customer Data Platform Essentials - Course Completion

This badge verifies that the learner has completed the course "Exploring SAP Customer Data Platform Essentials" on Beginner Level. The learner is familiar with following topics: - Define customer data and customer data platform. - Navigate the console to successfully configure SAP Customer Data Platform's functionalities. - Recognize and relate the four-step process: Data Ingestion, Identity Resolution, Insights, and Engagement and how this process helps to understand the customer. - Identify and outline the structure of a Customer Schema concept to create a new attribute in Profile Entity, followed by the creation of a new Activity with attributes. - Examine and determine how to integrate source and destination applications, using the repository of applications and platforms in the Application Library. - Configure events setup. - Configure matching and merging rules. - Create data insights to calculate metrics and classify customers. - Execute engagement and activation. - Design and implement CX Journeys and Flows.